Audemars Piguet

Welcome, fellow collector! You now have a powerful tool at your fingertips that tracks 49 current-production Audemars Piguet references and shows you exactly where the smart money is. Here's how to get the most out of it.

Search Bar — That search field at the top is your fastest path to any reference. Start typing a reference number like "16202" or a keyword like "Offshore" and you'll instantly see matching watches with their key stats — retail price, market price, premium, material, size, and water resistance — right in the dropdown. No need to dig through tabs.

Market Overview — This is your big-picture command center. At a glance you'll see how many references are trading above or below retail, what the average and median premiums look like across the board, and which specific watches are the biggest winners and losers. The horizontal bar chart ranks every single reference by premium so you can immediately spot where the heat is.

Collection Showdown — Curious whether Royal Oak, Offshore, or CODE 11.59 is the stronger play right now? This tab breaks down each collection's win rate, average premium, and standout references. The side-by-side charts make it dead simple to compare families at a glance.

Smart Picks — This is the tab you'll keep coming back to. It sorts every watch into three categories: pieces you should absolutely try to buy at retail (because the secondary premium is massive), pieces trading near fair value (so you're not overpaying either way), and pieces where the grey market discount is so deep that buying secondary is the smarter move. Each card shows you the exact dollar spread.

Price Explorer — This is where you go full analyst mode. Filter by collection, material, or case size using the dropdown menus, then explore the scatter plot — any dot above the diagonal line is trading above retail, and anything below it represents a discount. The full sortable table underneath lets you click any column header to rank all 49 references however you like. Click once for descending, again for ascending.

Factor Analysis — Ever wonder whether steel holds value better than gold, or whether chronographs outperform time-only pieces? This tab answers those questions with hard data. You'll find average premiums broken down by material, case size, complication type, water resistance, and even collection-by-material combinations. The sample sizes are shown in each tooltip so you know how much data is behind every number.

Now go find your next grail — and make sure the numbers are on your side. Happy collecting!